Just days before Lollapalooza Berlin, Young Turks, (The xx’s label) approached our co-producer Flo Hettenbach with a loose concept. Their idea; to shoot a film based around the band, its fans and their love for the city, was a welcome challenge to produce. The film itself, directed by Sylvie Weber, has gone on to be viewed over 1 million times across various platforms.

Creative Strategy, Production